Books
The Little Red Book of Selling is one of those sales books that uses wit and humor to share the most advanced selling strategies.
Take, for instance, the book’s subtitle: 12.5 Principles of Sales Greatness. Why 12.5? Perhaps because it reads Resign from your position as general manager of the universe.
Salespeople must pick their battles wisely and focus on their challenges. Your prospects will value products or services only when they learn to value those selling them.
The author encourages everyone to have a ‘sales mindset’ through constant networking, making friends, and engaging in personal branding.
Learn how to develop the right attitude and habits for consistent sales success.
Discover how to position yourself as the solution to your customer’s problems.
Gain actionable tips on prospecting, closing deals, and maintaining long-term client relationships.
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